The slogan is “Murder Your Thirst” and I’m so in.
Look, if you’re gonna come out with water that’s called Liquid Death, you’re gonna need to go to a specific audience…a death metal loving audience. As a proud member of said audience when I first heard of this beverage by way of my daily perusal of Dez Fafara from Devildriver’s account hoping to get a release date on their new record, Dez had posted a picture of the can filled with the mountain fresh cool water which perked my interest and helped me find this recently released video.
It’s a commercial for Liquid Death produced by Will Carsola and Hot House Productions, the same guys who bring you Adult Swim’s Mr. Pickles which is currently in production for the fourth season and is expected to drop later this year. For fans of the aforementioned series, this near minute-long commercial is probably going to be the closest you get to new Pickles anytime soon and it’s pretty friggin’ glorious and now it makes me want some Liquid Death. Added bonus, the Liquid Death cans are said to be 80% more recyclable than plastic which is bad for our environment, so maybe instead of getting that dozen of bottles of water from the supermarket, check these guys out instead.