Dropout Gets Don’t Hug Me I’m Scared

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In a major milestone for both the comedy platform and the world of niche puppetry, Dropout (formerly CollegeHumor) has officially announced its first-ever licensing deal: bringing the cult-favorite British series Don’t Hug Me I’m Scared (DHMIS) to its streaming library.

The deal, an exclusive non-exclusive syndication agreement for three years, marks a shift for Dropout as it moves beyond purely original content and begins curated acquisitions for its growing subscriber base.

The Rollout Schedule

Fans won’t have to wait long to return to the colorful, terrifying world of Red Guy, Yellow Guy, and Duck. Dropout is staggering the release as follows:

  • The Web Series: All six original YouTube shorts (released between 2011 and 2016) are available to stream on Dropout now.

  • The TV Series: The longer-form Channel 4 television series (released in 2022) will launch on March 20, 2026.

  • Frequency: After the TV series premiere, episodes will be released on a biweekly basis.

A “Careful, Experimental Step”

Dropout CEO Sam Reich expressed his personal enthusiasm for the deal, noting that the acquisition was driven by a genuine love for the show’s “weird and wonderful” nature. “This marks a careful, experimental step into selective licensing for us,” Reich said, highlighting the strong relationship between Dropout and the show’s creators.

Creators Becky Sloan and Joseph Pelling shared the news with their signature brand of surreal humor:

“We are both thrilled to hear that Dropout is going to put our puppet show on their website. They have assured us the episodes will be in full HD and have both sound and visuals in sync most of the time!”

Why It’s a Perfect Fit

For years, Don’t Hug Me I’m Scared has occupied a unique space on the internet—a “Muppet Show relocated to Twin Peaks” that blends childhood nostalgia with psychological horror. This aesthetic aligns perfectly with Dropout’s brand of subversive, smart, and often chaotic comedy (seen in hits like Dimension 20 and Game Changer).

By becoming the official North American home for the series, Dropout is positioning itself as more than just a sketch comedy successor; it is becoming a curated hub for high-quality, independent “internet-core” media that larger streamers often overlook.